Reverse vending has proven to be a highly productive means for collecting post-
consumer recyclables in states that have container redemption legislation. The so-
called “bottle bill states” are a small part of the overall national supply of post-consumer
waste. As CPG companies press forward to increase the recycled plastic (rPET)
content of their single-use container sales, access to new sources of rPET becomes
paramount. That is why Olyns is finding creative ways to economically deploy reverse
vending solutions in non-bottle bill states.
Olyns is finding new ways to make reverse vending less expensive to acquire, install,
and service through a variety of revenue streams. Olyns reverse vending machines
offer a 65-inch screen designed to promote retail media in the form of 15-second-long
full-motion advertisements. This makes their reverse vending machines financially
sustainable in the long run.
Recently Olyns has partnered with Mars Wrigley North America to work on an
innovative approach to the collection and recycling of rigid plastics. Typical MARS
containers, like those used for gum and candy, slip through the cracks of traditional
recycling systems. Olyns and MARS are changing that by combining convenient
recycling with the potential to win big rewards.
As these innovative commercial models begin to emerge, ServiceFlex is working in
parallel to have the skills and resources available to help deploy them at scale and
service them for high operational uptime. As your team evaluates how to deploy your
solutions quickly and reliably, we are ready to help. Together we are looking forward to
working with leaders in the Closed Loop Economy to achieve the eventual goal of 100%
reuse.